7 Reasons Why People Will Always Choose Apple

Normally I don’t write on Technology, but today as Apple did it’s product launch, once again the nation became fascinated about what Apple had to offer. Here are my thoughts, also featured in LinkedIn Pulse Technology Channel Find it here and on Inc42.com Click here

apple-logo-chest-fanboy

1. People trust Apple. When people trust your brand, they will continue to support it. Apple has extremely loyal customers. Even when people venture off to try other things, they eventually come right back to Apple, their first love. Sure, you may try an Andriod or Samsung device for a while as place fillers due to Apple’s immediate limitations but once Apple delivers, you’ll go back.
 
2. They show true leadership. What we experience when we buy an Apple product is the result of committed employees who believe in the Apple brand; employees who have pledged to achieve Apple’s mission. Apple users have had the benefit of experiencing a product created by committed employees who have worked hard to make the Apple product better. They have invested their time in trust to deliver a work of art; one we refer to as the iPhone. Apple has a following like no other. Even when others jump in the game to compete, Apple tends to consistently take the lead. I attribute this largely to its support system inclusive of its employees and customers.
 
3. It just keeps getting better. Every new product they offer creates a stir that no other electronic brand has been able to compete with. They not only meet the demand, they exceed expectations. Launching features such as the “Apple Pay” where you can make payments by holding your thumb down on your phone. They launched a new product – the Apple Watch – which is freakin’ beautiful by the way, (I must have the red one with the gold face). Even though you have to have the iPhone to use the Apple Watch, a sacrifice I am absolutely willing to make, it was never a real consideration for me, but now it is because Apple did it and I know it will be great. You see, Apple doesn’t just think about what people need now. They think about what people will need later and other industries help Apple to meet that need.
 
4. It’s pricing. Apple pricing is all about aspiration. Higher priced items are not attainable for everyone and that is what makes people desire Apple. Having an Apple brand product is a luxury. A luxury not many people can afford, but one that many people will sacrifice to get a piece of. There is incomparable value in an Apple product and people will always pay for what they consider to be of great value.
 
5. The Apple Experience. When using an Apple product, you experience a variety of things at your fingertips that you didn’t even think you needed but Apple thought of it first! They appeal to your subconscious, things in the back of your mind labeled under the maybe section now move to the forefront as must haves. If you want to be a part of the elite status of iPhone users, you have the option to get different styles, sizes and higher luxury add-ons with the product. Apple is magnificent in meeting the need you didn’t even know you had.
 
6. It’s simple. Anyone and everyone can understand how to use an Apple iPhone. The models are not so confusing that representatives have a hard time explaining the features to customers. The simplicity of the Apple phone is phenomenal.
 
7. Their product launch is KILLER! The transformative business moments they include in their performance. People rush to find out “what’s apple doing now” they want to be a part of something great. People just can’t take the suspense; they become consumed with “having to know”. The buzz alone makes you want to experience why everyone is so impressed. It’s genius!
Now granted, Apple is not perfect, but they are very close to meeting the majority of customer demands. They need to convince consumers they have improved their security, especially with new features such as the Apple Pay. But I have no doubt they will meet that demand too.
 
Apple may not always be first in line, but when they get there every one notices. Apple doesn’t just do it, they do it right. Resilience has always been in the bones of Apple and that’s why people want Apple to win.
 
At the end of the day everyone wants a piece of Apple pie.
 
What do you think about the new Apple launch? Write a comment to share your thoughts.

Four Warning Signs That An Overactive Ego Might Be Undermining An Executive’s Career

Mary Davids:

Great Read!

Originally posted on Blanchard LeaderChat:

Eroding CliffWhen leaders get caught up in their ego, they erode their effectiveness.  Leaders with an overactive ego find themselves unable to center. Instead they are constantly moving from a sense of inadequacy to an overinflated sense of their own importance.

In his book Leading at a Higher Level, business author Ken Blanchard explains that “When leaders are addicted to either ego affliction, it erodes their effectiveness.”

“Leaders dominated by false pride are often called ‘controllers.’ Even when they don’t know what they are doing, they have a high need for power and control. Even when it’s clear to everyone that they are wrong, they keep on insisting they are right.”

At the other end of the spectrum are the fear-driven leaders. Blanchard says these individuals are often characterized as “do-nothing bosses.” They’re described as “never around, always avoiding conflict and not very helpful.” Their fear of making a mistake…

View original 382 more words

Winner of June’s Book Pick!

Congrats to the winner of my June Book Pick of the month, Charlotte Cuevas.

Stay tuned for my next pick of the month giveaway!

All the best,

Mary V. Davids

Mary V. Davids is Principal Consultant at D&M Consulting Services, LLC., and creator of the Honest Model™. Mary has over a decade of experience in cultivating employee engagement, enhancing workplace performance, career coaching, leadership coaching and training & development. She holds a Bachelor’s Degree in Business Management and a Master’s Degree in Human Resource Management. To connect with Mary, you can follow her on twitter @MVDavids or you can email her at maryd@honestleadership.org

Why Honesty in Business Equals Success Part 2

What does honesty really mean?  Here’s the real truth.kid sneaky

Being honest is a learned behavior.

How it begins:

It’s a natural instinct to be untruthful. It starts when we are young, we make a mistake, break something, go against our parents’ rules and then we lie about it. We don’t want to be punished or end up losing our privileges so we learn how to get away with our wrongs by covering them up with lies. Eventually our subconscious mind ties honesty to penalty. In our adult years, we continue to carry on this behavior when we deal with our friends, family, colleagues, employers and customers. We tell people what they want to hear even though we know we should tell the truth. We disguise lies as “keeping the peace” or trying not to hurt someone’s feelings. We tend to conveniently blur the lines between being positive and being dishonest.

The older we get we have more at risk; such as security stability, social status and livelihood. These are the things we fight to protect. The greater the loss, the greater the lie; we begin to convince ourselves one cover up after the next is a justifiable sacrifice to remain comfortable. Eventually lying becomes an excusable behavior; after all we are only protecting that which we consider valuable right? To guard our future, we make this “sacrifice” as a resolve to error, failing to realize dishonesty is actually a hindrance from progression. It is a temporary fix and when carried on it multiplies, eventually interfering with our would-be promising futures.

A lie will eventually catch up with the initiator.

You see, once a liar feels like they are getting away with such behavior, it becomes a game or often second-nature, so much so that they forget about the repercussions and begin to feel comfortable with the risk of being caught. In business, no such risk is a smart decision. Even if a business is flourishing now, built on a foundation of lies it will eventually come crumbling down. Look at companies like Enron, or deceivers like Madoff. The bigger you are, the harder you fall. The more money you make, the greater risk there is. Keep it honest and you’ll never have to look over your shoulder worrying about when you’ll get caught.

Just as we develop a behavior to be dishonest, we can also develop a behavior to be honest.

We can learn to be honest just as we learn anything else, through practice. The key is to challenge ourselves to become more and more honest in our reactions to others and really think about our responses before we open our mouths. Granted, this is much easier said than done, but it is something we can work towards each day. Eventually, it will become a way of life and you’ll find being honest is much more rewarding long term vs. the temporary satisfaction dishonesty provides.

Have you read part 1? 

Why Honesty in Business Equals Success Part 1

MDD-160Mary V. Davids is Principal Consultant at D&M Consulting Services, LLC., and creator of the Honest Model™. Mary has over a decade of experience in cultivating employee engagement, enhancing workplace performance, career coaching, leadership coaching and training & development. She holds a Bachelor’s Degree in Business Management and a Master’s Degree in Human Resource Management. Mary also serves as Secretary on the Board of Directors for the South Florida Chapter of the National Association of African American’s in Human Resources. To connect with Mary, you can follow her on twitter @MVDavids or you can email her at maryd@honestleadership.org

Is the Objective Statement Dead? by Rich Grant

I found this to be a great read. What do you guys think about objective statements?
Is the Objective Statement Dead?
By Rich Grant
Early in my career, my resume had an objective statement, “seeking a financial-related career with a company looking for a hard-working, well-organized person with a strong math and accounting background.” That never worked out for me.
Back in the 1980s, putting an objective statement on a resume was typical. One reason why objectives were valid back then is that people didn’t have a hundred different resumes with different objectives; it was a major chore to customize a resume to a specific job. Unless you were a speedy typist on your IBM Selectric, you had one objective (maybe two) for the duration of your job search. When employers received resumes (and actually read them!), they could be fairly confident that the objective statements truly reflected the career aspirations of the applicant.
Today, the objective statement has fallen out of favor. Because resumes can be edited so easily and tailor made to the specific job, the reader is left to wonder, does this person really have a life-long mission to become a marketing specialist at a large bank that happens to have “Bank” and “America” in its name? If 100 people apply to a cost accounting position, do they all really need to have an objective statement that says, “to secure a position as a cost accountant where I can utilize my expertise in blah, blah, and blah?”
Read the full article here: Is the Objective Statement Dead?.

A Managerial Felony

Mary Davids:

Great read!

Originally posted on Why Lead Now:

“Why don’t you and I go get some lunch to connect?” Raise your hand if you’ve ever heard that from your manager. Ok, put your hand down before they see what you are reading. Plus, that guy in IT might think you’re waving him down to get in for the weekly donut rotation.
I have never been a real fan of “reconnecting” over lunch or any other median, really. It’s superficial, a little pretentious, and a lot of wasted emotion.Be-Your-Own-Boss-If-you-cant-find-a-job-with-a-Felony
Here’s three good ways to stay connected with your direct reports:

  • Conduct weekly or biweekly one on one’s. Depending on how many direct reports you have, it is absolutely imperative that you meet with them one on one to discuss their needs. Make this a formal time; there are a number of informal meetings, chats by the lunch room, and discussions about projects. A formal one on one with a…

View original 200 more words

Resume Tips!

Great starting tips to revamp your resume!
aplus resume

Mary V. DaviMDD-160ds is Principal Consultant at D&M Consulting Services, LLC. She holds a Bachelor’s Degree in Business Management and a Master’s Degree in Human Resource Management. Mary has over a decade of experience in cultivating employee engagement, enhancing employee motivation and workplace performance, leadership coaching and training & development. She also serves as Secretary on the Board of Directors for the South Florida Chapter of the National Association of African American’s in Human Resources. Book Mary to speak at your next event or hire Mary for leadership & professional development consultation today. Follow Mary on twitter @MVDavids.

Keep Moving Forward

Keep Moving Forward

Mary V. DaviMDD-160ds is Principal Consultant at D&M Consulting Services, LLC. She holds a Bachelor’s Degree in Business Management and a Master’s Degree in Human Resource Management. Mary has over a decade of experience in cultivating employee engagement, enhancing employee motivation and workplace performance, leadership coaching and training & development. She also serves as Secretary on the Board of Directors for the South Florida Chapter of the National Association of African American’s in Human Resources. Book Mary to speak at your next event or hire Mary for leadership & professional development consultation today. Follow Mary on twitter @MVDavids.

Great Infographic – Interviewing 101

Interviewing can make or break your opportunity to get ahead in your career. It creates a first impression and a lasting impression at the same time. Be aware of your facial expressions, your posture, and articulation. Read my blog post on Interviewing 101.

I wish I could give the author credit but I have no idea who did this!

I wish I could give the author credit but I have no idea who did this!

Profile-Pic_thumb1_thumb.jpgMary V. Davids is the Founder and Managing Member of D&M Consulting Services, LLC. She holds a Bachelor’s Degree in Business Management and a Master’s Degree in Human Resource Management. Mary has over a decade of experience in cultivating employee engagement, enhancing employee motivation and workplace performance, leadership coaching and training & development. She also serves as Secretary on the Board of Directors for the South Florida Chapter of the National Association of African American’s in Human Resources. Book Mary to speak at your next event or hire Mary for leadership & professional development consultation today. Follow Mary on twitter @MVDavids.