The Key to Creating Valuable Relationships

Recently I was reminded of the importance in giving to receive. Naturally we tend to have an expectation of others to give to us without first considering how we can be of service to them. When we go about our daily routines, we expect to receive things like great customer service in a restaurant even though we’re on our cell phones, never making eye contact. Or perhaps landing a new account, while never uttering the words “what do you need?”; being too focused on what we want to get from a prospect.

Think about the people in your life within your closest circle; some very dear to your heart. They have, in one form or another proven deserving of your time and support.  Whether it’s through a display of affection, love, advice, finances or encouragement, they have impacted or influenced your life somehow, creating a lasting impression causing you to remain committed to maintaining your relationship with them.

While it’s easy to describe the things we value; the challenge is to find out how to create value for others. The solution may be easier than you think.

Creating value is personal.

There’s a saying: “It’s not personal, its business.” Every time I hear it, I think of my all time favorite movie, You’ve Got Mail where the remarkable Meg Ryan says to Tom Hanks, “……what’s so wrong with being personal anyway? Whatever else anything is, it ought to begin with being personal.” I couldn’t agree more.

Our jobs, our friends, our families, hobbies and interests are all personal. Before we interact with others, we must try to consider these things. Creating a personal connection plays a vital role in laying the foundation for valuable relationships to form.Person examines value

Here are some key ways to creating valuable relationships with others.

Make it Personal. Try to find a common area you are passionate about when meeting new people. Being able to relate to someone on a personal level can remove any added pressure or nervousness in making new contacts. Doing this will leave a lasting impression. People will always remember how you made them feel.

Be honest. A relationship built on dishonesty will not last. People do business with those they can trust. Likability isn’t everything. See The Honest Model.

Be reliable. Strive to be the person others can count on to come through in a time of need. Possessing this trait will prove to be an invaluable asset. You will create a closer bond leading to exposure and opportunity for you personally and professionally.

Be consistent. Consistency is key in developing trust. Unpredictable behavior does not provide the safety and security people need when committing to a relationship.

Value can only be determined by the receiver. What is valuable to you, may not be valuable to someone else. The key is to find out what others value and become a resource or provider for that.

“Let each of you look out not only for his own interests, but also for the interests of others.” – Philippians 2:4 New King James Version (NKJV)

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